互联网与文化jarredsumner.com
为什么互联网不再有趣和古怪?
Why isn't the internet more fun and weird?
2019 — 2022,它一次次回到首页
黑点是上首页(≥ 50 分)的那次投稿,空心点是没冲上去的投稿,点越大分数越高。
导读
这篇文章探讨为什么互联网似乎不再像早期那样有趣和怪异,回顾了互联网从小圈子技术爱好者主导、充满实验精神的形态,到被平台算法和商业化塑造的大众平台的演变。评论区意见分歧:有人认为有趣怪异的内容从未消失,只是更难被发现;也有人从技术架构、商业模式和注意力经济角度分析互联网变“无聊”的结构性原因。
为什么经久不衰:每一代网民都会怀念早期互联网的“黄金时代”,而关于算法、商业化和平台同质化如何改变网络内容的讨论,在多年后依然切中要害。
HN 评论精选
互联网依然遍布有趣怪异的小角落,找不到只是你没找对地方。
互联网上仍然有很多有趣和怪异的东西:pouet.net 是 demoscene 的非官方家园(比 demoscene 本身还怪),dwitter.net 无需多言,Stack Overflow 上有各种梗回答,Tumblr 上一半内容都离谱,4chan 及其同类虽然谈不上有趣但确实怪异,每一种你想得到的奇特癖好都有专门且活跃的简陋 phpbb 论坛。如果我漏掉了什么,那是我孤陋寡闻。如果你觉得互联网不再有趣怪异,那只是你没找对地方,问题出在你身上,不在互联网。
skrebbel查看英文原文
Lots of the internet is fun and weird. https://pouet.net is the unofficial home of the demoscene, even though it's much weirder than the demoscene itself. https://dwitter.net needs no comment Stack Overflow has answers like: https://stackoverflow.com/a/1732454 Half of tumblr is totally out there. I personally wouldn't call 4chan and its relatives fun, but they sure are weird. There's dedicated, active, shitty phpbb forums for every single weird sexual fetish you can imagine. And that's just the fun and weird patches of the internet that I happen to know about. There must be 3 orders of magnitude more. I'd wager that if you think the internet isn't fun and weird anymore, then you're just looking in the wrong places. The problem is with you and not the internet.
互联网变无聊有五个结构性原因,从技术架构到商业模式。
我认为互联网之所以变得无聊,有五个显而易见却不会有人点赞的原因:一是专有应用取代了原本免费开放的媒体;二是万维网声明式、幂等的根基被命令式且脆弱的 JavaScript 意大利面代码取代;三是 JS 构建系统把可见的代码也混淆了;四是 Web 2.0 引入了围墙花园式的私有社交网络,隐私保障反而更差(因为要靠利用用户信息牟利);五是垄断和双寡头拿走了研究经费的大头,这些研究往往只想着增加利润和吸引眼球,而不是真正推动技术进步。这些问题有多少是根本性的障碍,很难说。
zackmorris查看英文原文
I submit that the reason the internet is boring is that these causes are all obvious to us, and this comment won't get upvoted: 1) apps created niche proprietary software everywhere that used to be free and open media 2) the declarative, idempotent roots of the world wide web have been replaced by imperative, brittle Javascriptified spaghetti code 3) Javascript build systems have largely obfuscated any code that can be seen 4) Web 2.0 introduced private social networks in walled gardens that in many ways offer fewer privacy guarantees than before (due to the profit motive of exploiting user info) 5) Monopolies and duopolies now receive the lion's share of funding for research (which tends to aim for increasing profits and attracting eyeballs instead of fundamentally advancing the state of the art) I'll stop there. It's hard to say how many of these are fundamental impasses to having an open internet again..
精心策划的发现平台消失,内容被碎片化短格式流取代,值得怀念。
我记得 StumbleUpon 上曾列出成千上万有趣怪异的页面:冷门主题目录、前卫艺术项目、详细的领域博客,很多都既漂亮又制作精良。如今这些东西都转移到了 TikTok 和 Instagram 这类筒仓里,变成极端简短、用完即弃的格式,几乎没人再创作真正的“汇编”、目录、博客或画廊,只有几天之内就飘向遗忘的碎片化内容流。这让大家注意力涣散,也没人把东西打磨到完美。我怀念那种精心打磨、然后让它静静待在那里供人欣赏的做法。今天一切几天后就被隐藏,稀有的宝石也随之消失,而算法和搜索引擎从一开始就偏爱容易消化的内容。我们需要类似 StumbleUpon 的东西回归,它存在吗?我想不通它为什么不可行。
kossTKR查看英文原文
I remember the thousands of interesting and weird pages listed on StumbleUpon - directories of obscure topics, avant garde art projects and detailed field specific blogs - many of them both pretty and thoroughly made. Mind expanding stuff. I feel like today all of that has moved to silos like tiktok and instagram, in extreme short form formats that are easily disposable - so almost no one creates truly great "compilations" of stuff, directories, blogs, galleries or whatever - it's all just streams of disconnected content free floating towards oblivion in a few days. This has made everything bite-sized and fragmented everyones attention as nothing is getting polished or curated to perfection. I miss people polishing stuff, then just letting it sit out there for people to enjoy. Today everything is hidden after a few days - so the rare gems disappear too while the algorithms and search engines favour the easily devourable in the first place. We need something like Stumbleupon back, does that exist? I wonder why it wasn't viable.
有趣怪异的内容仍然存在,只是 SEO 差、流行度算法难以发现;他为此专门建了搜索引擎。
有趣怪异的东西其实都还在,只是通常 SEO 不好,不会出现在 Google 上,而且太冷门,上不了 Reddit 或 Facebook 那种基于流行度的算法。我花了一年多时间专门构建工具和算法来挖掘“有趣和怪异”的东西。它们仍然在那里:https://search.marginalia.nu/explore/random
marginalia_nu查看英文原文
All the fun and weird stuff is still around, it just typically doesn't SEO well and doesn't show up on Google, and is too long-tail to show up on popularity-based algorithms like those of Reddit or Facebook. I've spent the last year or so building tools and algorithms specifically to dig up "fun and weird". It's still there: https://search.marginalia.nu/explore/random
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